With the improvement of the domestic
economic level, people are increasingly pursuing “healthy quality and happy
life”, and Little Acorns, which symbolizes “healthy”, has ushered in the rapid
development of the market.
On March 5, 2019, the preparatory meeting for 2019 China
Nut Health Week was hosted by the Specialized Committee for Nuts and Roasted
Seeds of China National Food Industry Association and hosted by Shanghai
Laiyifen Co., Ltd. was held at Laiyifen Youth Building. Leading enterprises,
distributors and professional media representatives from the national nuts and
roasted seeds industry gathered in Shanghai’s Laiyifen Youth Building to
discuss the important issues and agenda arrangements for this September 17 Nut
Health Week.
“9.17 Nut Health Week” is led by Specialized Committee
for Nuts and Roasted Seeds of China National Food Industry Association and
founded by the national nuts and roasted seeds industry. It may be pointed out
that it is a major “IP” in China’s nut industry. It is an important day for the
whole nation to participate in the popularization of “Nut Health Concept”
instead of a festival for self-entertainment.
The meeting first reviewed the work summary
of China Nut Health Week on September 17, 2018. Then more than 40 brand
merchants and associations, including Laiyifen, Qiaqia, Walloon, Three
Squirrels, Bestore, Baicaowei, Yaoshengji, Hezi Food, Dahaoda, Hou Sheng Ji,
Anhui Lefang, Zhu Yan Ji, Yuan Ye, Shaanxi Datong Ecology, Imperial World,
Shanghai Wanlin, Suzhou Xianla, Changzhou Honglue, Jiashen Commerce and Trade,
Xiangfu Industry and Trade, Zhejiang Senwang, Zhejiang Xinjiang Fruit Industry,
Hengkang Food, Runfa Dried Fruit Line, Huji, Yun Ao Da, Zhai Taste, Zhen Pin
Dao Trade, Ganyuan Food etc. Jointly participated for the new playing method of
the 2019 Nut Health Week. (Ranking is not in any order)
Tmall participated in this preparatory meeting, and O2O
launched a wave of “917 Nut Health Week” to gather the strength of national nut
brands and jointly bring consumers a nut shopping festival with temperature,
quality and benefits.
Approximately 150 million people took part in the first 3 September 17 events in O2O and accepted the spread of the dietary concept of “a handful of the nuts and melon seeds every day, which is beneficial to health”, thus exerting a great influence throughout the country. In 2019, China’s nut industry will bear the brunt of the continuing Sino-US trade war. Faced with such severe challenges, the entire industry is gathering to seek common development, which is of great significance to the sustained and healthy development of China’s nuts and roasted seeds industry.