On Sept. 28, the leading brand of snack food, Laiyifen, stationed in the
newly decorated Intime Department Store in Wulin Square. This is the second
newly upgraded brand image store of Laiyifen in Hangzhou. From community store
on the street to commercial complex, the snack food leader is changing
slightly, and tending to young and healthy consumption experience.
Deng Chaojun, the Vice President of Yintai Group said in the speech that the newly upgraded Intime Department Store in Wulin Square would provide better commodities and services to citizens in Hangzhou. Laiyifen stationed on the 3F of Tower B. It focuses on family consumption, and could meet consumption demands of the entire population “from toothless (infants) to toothless (old people)”. This is the first time for Intime Department Store to introduce snack food business. It wishes to create high quality life for consumers by virtue of favorable brand images of both parties.