On the evening of December 4, Bestore and Universal Studios Beijing jointly launched the activity themed “Winter Holiday”, which lit up the beautiful expectations for the 2022 New Year.

At the event, the organizer gave the audience a bigger surprise, i.e. “Liangpin Jinxuan Gift Box”. This collision between Chinese and Western brands satisfies the curiosity of young people about multicultural collision and their expectation for the New Year.

The Collision between Chinese and Western Cultures Brings New Options for Families throughout the World to Welcome the New Year

On the Universal Studios Hollywood Walk of Fame, Bestore and Universal Studios jointly lit up the 22m giant tree, becoming a photo punch-in place for Universal Studios in winter tour. Under the tree the gift box of “Liangpin Jinxuan” shines brightly. This new year gift box indicates the warmth and harvest at the end of the year, and is recommended by Universal Studios as a new year’s gift to visitors throughout the world.

This is also a deep collision between east and west brands.